Here are some of the characteristics that sellers say they want in an agent:. Finally, ask for a personal guarantee. If the agent won't guarantee performance and release you from a listing upon request, don't hire them.
You might be able to get a lower commission if there is no buyer's agent involved or you take on more of the legwork in selling your house.
However, that range is typical for most agents. Ultimately you decide on the list price for your house, but your agent can help you make the decision. They should pull comparable sales for you to look at, discuss current market conditions with you, and review improvements you've made to the house to help you arrive at a price that will attract offers. You can sell your house without an agent, or " for sale by owner. This involves comparable-sales research, listing, showing, marketing, and negotiating the price for your property.
At the very least, you should work with a lawyer to ensure there are no legal issues with the sales process. National Association of Realtors. Ellie Mae. Accessed Feb. Actively scan device characteristics for identification. Use precise geolocation data. Select personalised content.
Create a personalised content profile. Measure ad performance. Select basic ads. Create a personalised ads profile. Select personalised ads. Apply market research to generate audience insights. Ensure you hire an experienced neighborhood expert. Their expertise can be a huge benefit to you during your entire process. What differentiates you from other real estate agents? This should be one of the easiest questions an agent will answer. Look for clear and concise examples of what your agent will do to sell your home and bring it to a successful close.
How do you navigate through this market? What is their approach to encouraging multiple offers? Once received, how are multiple offers used to your benefit — to ensure you capitalize on the market? How do you arrive at the appropriate price? The agent should be able to show you in black and white the market research and the analysis of this data. The agent should be able to walk you through different pricing and timing strategies — giving you enough data that YOU can choose, the price, the timing and the marketing strategies that work best for you.
Another strategy for lead generation is the ever famous door knocking. Although this method will need a lot more effort and time, it is still a strong strategy that works.
On top of that, door knocking gives you the chance to have conversations with your prospects. You can then answer their questions or provide them with a home value report of their property.
Use this magnetic strategy to strike up a conversation: Create home value reports and send them to prospects who have defaulted on their home loans. Sending a home value report to prospects will help them see that they have an accessible option that will stop them from accruing debt. Pricing a property gives your prospect a ballpark range of the money they can get when they work with you. Whether they are looking to rent, downgrade, or upgrade, showing them how they can earn money helps them achieve their dream.
You open a dialogue with the homeowner to understand their vision for their future. When you talk about pricing, this gives them a tangible number to work with. It shows the homeowner a lump sum of money that they can use to invest however they want. Look at the details of the house, guess a price, and check the actual value of the home. Another crucial skill of a successful listing agent is breaking bad news to your clients.
Along the way, you will discover a major issue with a property that can ruin a deal. Nobody wants to hear bad news but it is harder to be the bearer of bad news. Having to tell a client that their asking price is too high and unrealistic is difficult.
Also, time is a valuable resource. Working with a real estate agent can help ensure that your real estate transaction goes as smoothly as possible. A good listing agent will make sure that your home is priced competitively, marketed thoroughly, shown frequently, and sold for a higher price.
However, keep in mind that not all listing agents are good. To ensure that you find a seasoned listing agent who has the knowledge and skills needed to sell your home quickly, contact Rocket Homes SM. The company has a network of fully vetted partner agents and can find you a listing agent who can best meet your needs. Rachel Burris is a writer covering topics of interest to present and future homeowners, as well as industry insiders.
She holds a bachelor's degree in creative writing from Bucknell University, a postbaccalaureate certificate in psychology from Columbia University and a master's degree in English education from Teachers College, Columbia University.
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