Which rbs branches are being sold to santander

Brands encompass everything from customer perception and experience to quality, look and feel, customer care, retail and web environments, the tone and voice of communications and more. Not leveraging existing brand equity and goodwill. Dismissing brand equity when rebranding alienates established customers, […]. You must be logged in to post a comment. After two decades working at Mars in a range of marketing leadership roles, Wakely has been tapped for a top marketing position at drinks giant PepsiCo.

At the end of every week I look at the key stories, offering my view on what they mean for you and the industry. The acquisition is an important strategic step for Santander UK towards realising its goal to become a full-service commercial bank. The process of transferring the RBS and NatWest branches, together with associated customers and accounts, will take place towards the end of and will be undertaken in accordance with Part VII of the Financial Services and Markets Act The transfers will be subject to FSA support and Court sanction.

All accounts will be migrated to Santander UK with effect from completion expected towards the end of There are no immediate changes for customers or employees of RBS and NatWest, and the branches and business centres will continue to operate as normal under the present brand until completion.

Customers and employees will be kept informed throughout the transfer process and Santander UK and RBS will be writing to customers to inform them of the agreement. By Mark Kleinman, City Editor. Fill 2 Copy 11 Created with Sketch.

Sunday 17 July , UK. Why you can trust Sky News. More from UK. Facebook Twitter YouTube Instagram.